All posts in “strategy”

TikTok user

What makes the TikTok Shop so popular?

TikTok is a widely known video platform with over 1 billion monthly users. A variety of audiences love it due to the platform’s diverse content, including educational and entertaining videos. Recently TikTok has introduced the TikTok Shop, which allows users to browse the store while staying on the app.

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Instagram

How Instagram features are constantly evolving to meet the demands of its users?

Instagram was originally designed as a photo-sharing platform which over the years has gained a constantly increasing amount of users. Recently, however, many Instagram features have enabled the platform to expand and meet the changing demands of its target audiences. Examples of this include the introduction of sharing posts to stories, reels, and Instagram direct messages.

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The big changes coming to Twitter in 2021

There are a number of huge changes to Twitter in 2021. Twitter has announced a slew of new features and functions over the past few months all of which are extremely exciting and have the potential to drastically change your social media strategy on the platform.
We take a look at some of these upcoming changes to give you a head start on updating your social media strategy.

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Social media platforms

6 New Social Media Platforms You Should Know About

During January, WhatsApp has been in the spotlight as a result of its new privacy policy. The update, mandatory for users, allowed the app to share user’s information with Facebook.

The controversy around the new change caused that the platform decided to postpone the changes, planned to be applied from February 8th to May 15th to “make sure users have plenty of time to review and understand the terms.

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Social media image sizes [November 2020]

When using social media for your business, you must ensure that visual content looks its best. This will help your brand stand out and look professional. By posting non-adapted graphics, images or videos, you may not get the interaction you expected. That’s why size does matter after all!

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