So, you’ve researched your market. You’ve developed a social media strategy that is bound to improve lead generation. You’ve even A/B tested a few different types of creative. But how exactly do you know if your social media marketing has been a success?
Continue Reading…
Social media trends are constantly changing from year to year. 2020 is no different. With so many new developments, what really is the top new social media trends of 2020?
Platforms are forever evolving to keep up to consumer and user demands. It’s known that video dominates over picture and text, explaining the rise in TikTok and the unstoppable platform that is YouTube.
It’s fair to say that lockdown restrictions imposed on the UK due to the coronavirus pandemic significantly affected the marketing plans of almost every brand’s campaign planning. Many will have inevitably pulled the plug on their shiny new multi-channel campaign due to the incoming, inevitable and in some cases total loss of revenue that most businesses in the country were going to face. For organisations that were going to continue big-money marketing campaigns, their approach was going to have to adapt to reflect the mood of the nation.
New LinkedIn features remain to elevate the platform for you and your business. The updated tools help professionals and industries to reach new audiences, connect to customers and grow better than before.
The graduates of 2020 and graduating into unprecedented times. Many careers are uncertain, and many students have had graduate schemes, placements and internships canceled. You may be wondering how you can gain experience in social media marketing in the current climate. Given that fewer companies are hiring at present, and many positions have been canceled or put on hold.
The world has changed dramatically in the past few months. Life after lockdown won’t be the same as before, so it’s essential we adapt our marketing strategy to reflect these changes. With the end of the lockdown in sight, now is the time to start preparing your post-lockdown marketing strategy.
Social media usage has surged in the last couple of weeks. Now there’s little opportunity for face-to-face connections, social media is essential in keeping businesses connected to their customers. We’re showing you some of the best social media marketing campaigns made during the lockdown.
We’re living through a very uncertain and troubling time. However, this isn’t a time to sit back and wait until the crisis is over. In every change, there is an opportunity.
TikTok is quickly growing to become one of the biggest social media platforms in the world. It has over 500 million active users worldwide (Datareportal), and yet to a lot of us, it’s still a mystery.
Here at Little Media Agency, we understand the importance of social media. In today’s world, no marketing strategy is truly complete without considering how to best leverage social media platforms in the interest of the business. Continue Reading…
