Welcome to the 2020 Little Media Awards! Celebrating all things social media marketing within the past 12 months. Despite the challenging year, it’s been for most businesses across the globe, we have still seen some amazingly creative social media campaigns throughout the year. We have eight categories that showcase the achievements of companies across a plethora of industries who have all made an impact on the world of social media this year.
When using social media for your business, you must ensure that visual content looks its best. This will help your brand stand out and look professional. By posting non-adapted graphics, images or videos, you may not get the interaction you expected. That’s why size does matter after all!
GIFs have become an interesting tool to implement in your strategy for Instagram. They can help you to highlight some aspects from your stories, to include them in a call to action, to promote a new campaign, or to provide your business greater visibility. Moreover, they allow you to be different from your competitors and add value to your audience. Below, we’ll show you how to upload your corporate GIFs on Instagram.
Deck the halls and ‘tis the season, Christmas is almost upon us! How’s the Christmas shopping going? Are you an early bird or are you the person raiding the shelves on Christmas Eve? Either way, Christmas is about spending time with loved ones and eating lots of food (That diet can wait until January). But when it comes to Christmas Social Media Campaigns, it pays to be prepared. Continue Reading…
Social media is in constant evolution, that’s why it’s imperative to be in the know about what the latest trends are, and how they can help your brand to improve its presence on social media and avoid staying behind your competitors. In this post, we are going to talk about five social media trends you should be aware of.
You may have heard that short-form video content platforms such as TikTok are all the rage right now! If you haven’t heard of TikTok, it’s safe to say you just haven’t been paying attention. But don’t worry, we’ve got you covered! In this, our ultimate guide to all things short-form video content.
So, you’ve researched your market. You’ve developed a social media strategy that is bound to improve lead generation. You’ve even A/B tested a few different types of creative. But how exactly do you know if your social media marketing has been a success?
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Social media trends are constantly changing from year to year. 2020 is no different. With so many new developments, what really is the top new social media trends of 2020?
Platforms are forever evolving to keep up to consumer and user demands. It’s known that video dominates over picture and text, explaining the rise in TikTok and the unstoppable platform that is YouTube.
2019 has been an exciting year for the world of Social Media Marketing. Businesses are getting more political, more daring and more inventive in creating their marketing campaigns. From Gillette focusing on toxic masculinity to Iceland raising awareness for deforestation, many companies are focusing on social and environmental issues in their campaigns.
60% of the population in the UK are active on social media, and that number is rising exponentially as Generation Z children grow older, but do you still feel like you aren’t using Instagram right? Having an online presence in these areas seems more and more paramount for the average business owner. Continue Reading…