Social media has dramatically evolved since the start of the 21st century and in most cases, we cannot imagine our lives without checking for what our friends are posting. Since 2016 it has been found that over fifty percent of the population in Europe use social networks. With this increased usage of social media comes an entirely new market and way of advertising for both small and large companies. However, with this comes finding a social media agency to make sure that you are successfully adapting to that market.
There are a number of huge changes to Twitter in 2021. Twitter has announced a slew of new features and functions over the past few months all of which are extremely exciting and have the potential to drastically change your social media strategy on the platform.
We take a look at some of these upcoming changes to give you a head start on updating your social media strategy.
With Facebook reporting that last year there were over 10 million businesses actively advertising on Facebook and Instagram there’s never been a more important time to market your own business on Facebook. Continue Reading…
Are you waiting for people to discover your business? Wait no longer and take the lead by growing your social media following. It’s easy, fast, and totally free – you just have to put yourself out there. Keep reading to discover these seven essential tips to grow your following.
During January, WhatsApp has been in the spotlight as a result of its new privacy policy. The update, mandatory for users, allowed the app to share user’s information with Facebook.
The controversy around the new change caused that the platform decided to postpone the changes, planned to be applied from February 8th to May 15th to “make sure users have plenty of time to review and understand the terms“.
When using social media for your business, you must ensure that visual content looks its best. This will help your brand stand out and look professional. By posting non-adapted graphics, images or videos, you may not get the interaction you expected. That’s why size does matter after all!
GIFs have become an interesting tool to implement in your strategy for Instagram. They can help you to highlight some aspects from your stories, to include them in a call to action, to promote a new campaign, or to provide your business greater visibility. Moreover, they allow you to be different from your competitors and add value to your audience. Below, we’ll show you how to upload your corporate GIFs on Instagram.
Social media trends are constantly changing from year to year. 2020 is no different. With so many new developments, what really is the top new social media trends of 2020?
Platforms are forever evolving to keep up to consumer and user demands. It’s known that video dominates over picture and text, explaining the rise in TikTok and the unstoppable platform that is YouTube.
Every time you open a social media app on your phone, a video starts playing. Video has become such a dominant form of communication on social media that it is almost impossible to increase the leads you generate from these platforms without using video. Continue Reading…
“We don’t have a choice on whether we do social media, the question is how well we do it.”
– Erik Qualman
A lot of business owners ask me how do I know what to post on social media. The key to this answer is to understand the target audience and the industry. Continue Reading…