LinkedIn is a platform widely known for allowing users to build connections with audiences, clients, and employers. It provides a trusted space where users can connect and follow media that interest them, such as companies they particularly enjoy. It is, in fact, the largest online networking platform in the world, with approximately 810 million users across more than 200 countries. It was founded in 2002 in the USA, and after proving its success, it was made available in the UK. One of their newest features is LinkedIn Live events.
Tik-Tok is a platform which has grown rapidly in popularity over the past couple of years. Tik-Tok originally began life as a platform called Musical.ly, where the main feature of the app was users lip syncing to short clips of popular songs. Starting life in 2014, Musical.ly went on to be used by many people including celebrities like Ariana Grande, however after a drop in popularity, it was rebranded as Tik-Tok in 2018.
What is Linktree?
Linktree is an all-in-one microsite creation platform loved by many social media influencers and other brands, mainly for its simplicity when it comes to sharing links online.
It essentially allows you to share multiple links on your social media platforms, stored on a customisable page that can be personalised to your liking, from choosing your brand’s colour scheme to uploading your profile photo and a banner.
Twitter first launched Spaces in November 2020. That’s quite a while back, how come we’re only hearing about it now?
Twitter only granted this ability to accounts with 600 followers or more. Fast forward to October 2021, Twitter ditched exclusivity and granted every single user the ability to host Spaces.
Instagram is one of the most popular social media platforms globally, with an active user base of over 1.3 billion people. For casual users, Instagram is perfect for sharing snapshots of your daily life, following your favourite celebrities or athletes, and keeping in touch with friends and family. For businesses, Instagram is fantastic for sharing images of your products and services, selling goods through their e-commerce feature, targeting new customers and more.
Instagram is one of the world’s most popular social media platforms, with an estimated user base of over one billion worldwide. A large portion of these users is from India and the United States, respectively, 201 million and 157 million Instagram users. Continue Reading…
With 2021 coming to an end and 2022 arriving just over the horizon, it’s that time again to take a look at the top five social media trends for 2022.
Social media is a great marketing tool that allows organisations to distribute information, engage, and interact with their followers. With Halloween only around the corner, it is the perfect time to indulge in the spooky season by creating a simple Halloween campaign.
YouTube is one of the most popular social media platforms worldwide. Currently, it has around 1.86 billion users on the platform who either create content or stream it. YouTube allows the ability to create and upload different forms of video content, for example commentary videos, “Top” list, and How-to (tutorials). Now Youtube is currently testing a new way for organisations to create content, called YouTube Shorts.
Advertising on Facebook is an amazing way to reach specific audiences and increase your sales or interaction with your website – But in order to have a successful Facebook advertising campaign, there are many factors that must be considered.