Deck the halls and ‘tis the season, Christmas is almost upon us! How’s the Christmas shopping going? Are you an early bird or are you the person raiding the shelves on Christmas Eve? Either way, Christmas is about spending time with loved ones and eating lots of food (That diet can wait until January). But when it comes to Christmas Social Media Campaigns, it pays to be prepared. Continue Reading…
Social media is in constant evolution, that’s why it’s imperative to be in the know about what the latest trends are, and how they can help your brand to improve its presence on social media and avoid staying behind your competitors. In this post, we are going to talk about five social media trends you should be aware of.
You may have heard that short-form video content platforms such as TikTok are all the rage right now! If you haven’t heard of TikTok, it’s safe to say you just haven’t been paying attention. But don’t worry, we’ve got you covered! In this, our ultimate guide to all things short-form video content.
So, you’ve researched your market. You’ve developed a social media strategy that is bound to improve lead generation. You’ve even A/B tested a few different types of creative. But how exactly do you know if your social media marketing has been a success?
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Social media trends are constantly changing from year to year. 2020 is no different. With so many new developments, what really is the top new social media trends of 2020?
Platforms are forever evolving to keep up to consumer and user demands. It’s known that video dominates over picture and text, explaining the rise in TikTok and the unstoppable platform that is YouTube.
2019 has been an exciting year for the world of Social Media Marketing. Businesses are getting more political, more daring and more inventive in creating their marketing campaigns. From Gillette focusing on toxic masculinity to Iceland raising awareness for deforestation, many companies are focusing on social and environmental issues in their campaigns.
60% of the population in the UK are active on social media, and that number is rising exponentially as Generation Z children grow older, but do you still feel like you aren’t using Instagram right? Having an online presence in these areas seems more and more paramount for the average business owner. Continue Reading…
We can learn a lot from successful social media campaigns but even more so from the ones that went wrong. Social Media can sometimes be a scary place to navigate. Once you post a photo on Instagram, share your thoughts on Twitter or give your opinions on Linkedin, there’s no going back. It’s there forever. While it’s important to take risks when creating social media content, it’s essential to be careful about what you post.
Every time you open a social media app on your phone, a video starts playing. Video has become such a dominant form of communication on social media that it is almost impossible to increase the leads you generate from these platforms without using video. Continue Reading…
Instagram can be a very powerful marketing tool for business. This social media channel is getting more and more popular and not just among younger audiences. In fact, most users are aged between 18 and 49. Continue Reading…