Instagram was originally designed as a photo-sharing platform which over the years has gained a constantly increasing amount of users. Recently, however, many Instagram features have enabled the platform to expand and meet the changing demands of its target audiences. Examples of this include the introduction of sharing posts to stories, reels, and Instagram direct messages.
What is Linktree?
Linktree is an all-in-one microsite creation platform loved by many social media influencers and other brands, mainly for its simplicity when it comes to sharing links online.
It essentially allows you to share multiple links on your social media platforms, stored on a customisable page that can be personalised to your liking, from choosing your brand’s colour scheme to uploading your profile photo and a banner.
Instagram is one of the most popular social media platforms globally, with an active user base of over 1.3 billion people. For casual users, Instagram is perfect for sharing snapshots of your daily life, following your favourite celebrities or athletes, and keeping in touch with friends and family. For businesses, Instagram is fantastic for sharing images of your products and services, selling goods through their e-commerce feature, targeting new customers and more.
Since 2016 it has been found that over fifty percent of Europe uses social networks. With this increased usage of social media comes a wealth of opportunities for businesses – Yet also the challenge of finding the right social media agency to help you make the most of this new and growing market.
This year Little Media Agency was ranked as one of the top twenty Social Media Agencies in New York by DesignRush. We are lucky enough to have been considered for such an amazing accolade and are so grateful for their recognition of our agency.
Whether you are an established brand or a new startup business, Instagram has become an extremely useful tool in converting passive customers into active ones. No other platform is so focused solely on visuals quite like Instagram so being able to take advantage of it to show off what your brand offers is becoming increasingly important. We are here to help boost your e-commerce business.
With Facebook reporting that last year there were over 10 million businesses actively advertising on Facebook and Instagram there’s never been a more important time to market your own business on Facebook. Continue Reading…
Welcome to the 2020 Little Media Awards! Celebrating all things social media marketing within the past 12 months. Despite the challenging year, it’s been for most businesses across the globe, we have still seen some amazingly creative social media campaigns throughout the year. We have eight categories that showcase the achievements of companies across a plethora of industries who have all made an impact on the world of social media this year.
When using social media for your business, you must ensure that visual content looks its best. This will help your brand stand out and look professional. By posting non-adapted graphics, images or videos, you may not get the interaction you expected. That’s why size does matter after all!
GIFs have become an interesting tool to implement in your strategy for Instagram. They can help you to highlight some aspects from your stories, to include them in a call to action, to promote a new campaign, or to provide your business greater visibility. Moreover, they allow you to be different from your competitors and add value to your audience. Below, we’ll show you how to upload your corporate GIFs on Instagram.