2019 has been an exciting year for the world of Social Media Marketing. Businesses are getting more political, more daring and more inventive in creating their marketing campaigns. From Gillette focusing on toxic masculinity to Iceland raising awareness for deforestation, many companies are focusing on social and environmental issues in their campaigns.
60% of the population in the UK are active on social media, and that number is rising exponentially as Generation Z children grow older, but do you still feel like you aren’t using Instagram right? Having an online presence in these areas seems more and more paramount for the average business owner. Continue Reading…
Every time you open a social media app on your phone, a video starts playing. Video has become such a dominant form of communication on social media that it is almost impossible to increase the leads you generate from these platforms without using video. Continue Reading…
Instagram can be a very powerful marketing tool for business. This social media channel is getting more and more popular and not just among younger audiences. In fact, most users are aged between 18 and 49. Continue Reading…