In the fast-paced world of digital marketing, standing out visually is half the battle. But with campaigns running across multiple channels, deadlines shrinking, and creative budgets tightening, marketers need tools that deliver fresh visuals fast, without compromising brand quality.
It’s no secret that Artificial Intelligence (AI) has become a dominant force that’s shaping the digital landscape, and nowhere is this more evident than in social media. From AI content creation and ad targeting to customer engagement and data analytics, the wide range of AI tools available is not only changing how brands interact and engage online but also how individuals do the same.
AI tools are revolutionising social media management, with over 80% of content recommendations now powered by AI, significantly enhancing user engagement. The global market for AI in social media is projected to reach approximately £9.8 billion by 2031, reflecting substantial investment in AI technologies.