All posts in “digitalmarketing”

Our top social media trends in 2023

Social media trends in 2023 are going to be different. This time last year, we were in a very different position globally. Restrictions from the pandemic were being removed, markets were opening up, and the economy was looking positive.

Now, we find ourselves in a more tentative position. An impending recession, lower consumer spending and rising inflation have made things a little more difficult for everyone. So what does this mean for social media?

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Top 6 Christmas Social Media Campaigns

You know what they say – Christmas is the most wonderful time of the year. And social media campaigns are no exception! We all have a memorable Christmas campaign that gets us into the festive spirit.

Marketing campaigns are a huge part of Christmas. In fact, the warm, happy and jolly Santa Claus figure that we know and love today was largely shaped by a 1931 Coca-Cola marketing campaign – decades before anyone had even heard of social media. 

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