In the fast-paced world of digital marketing, standing out visually is half the battle. But with campaigns running across multiple channels, deadlines shrinking, and creative budgets tightening, marketers need tools that deliver fresh visuals fast, without compromising brand quality.
AI tools are revolutionising social media management, with over 80% of content recommendations now powered by AI, significantly enhancing user engagement. The global market for AI in social media is projected to reach approximately £9.8 billion by 2031, reflecting substantial investment in AI technologies.
As a social media agency that lives and breathes design, content creation, and staying ahead of visual trends, we’re constantly testing the latest tools to help brands stand out online. With AI design tools growing rapidly, two names are generating a lot of buzz: Canva and Adobe Firefly.