Whether it’s an idea, product or a service, we all want to sell something. We all want to attract a lot of customers so we can grow our businesses. However, it’s not that easy to stand out among the competitors. Continue Reading…
You have probably already heard that you should start blogging. People tend to say that it’s important and good for business but what are the actual benefits? Why should you invest in one more marketing tool? Continue Reading…
A lot of business owners make a huge mistake by not defining properly their target audience. They simply aren’t aware of their market or even worse: They think they are. However if you don’t know who is your potential client, how are you going to sell them a product or a service? Continue Reading…
According to Bloomberg, 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. A terrifying number! What can you do to prevent that from happening to your company? How come some businesses become great and some of them don’t? Continue Reading…