The Challenge

R3 Sport, a dynamic padel sports organisation, approached us with a clear need: consistent social media updates, profile growth, and effective promotion of their tournaments. They wanted to boost engagement, increase visibility, and build excitement around their events. With a growing community of players and fans, they needed a strategy that could quickly adapt and respond to the fast-paced nature of the sport while keeping their audience engaged.

The Solution

Our approach was built around delivering regular, high-quality content with fast turnaround times to keep the audience engaged. Key elements of the strategy included:

• Eye-catching Carousels and Videos: We created visually appealing, engaging carousels and videos to capture attention quickly on Instagram and TikTok. These posts were designed to showcase the thrill of padel and promote upcoming tournaments in an exciting way.

• Regular and Consistent Posting: We focused on maintaining a steady flow of posts, keeping R3 Sport top-of-mind for their followers and consistently engaging with the community.

• Community Engagement: Our team interacted with followers through comments, messages, and replies, ensuring that R3 Sport maintained an active and engaged presence on all platforms.

• Strategic Paid Advertising: We used targeted paid ads to amplify the reach of high-performing content, ensuring the brand’s messaging reached a broader audience and attracted interest in their tournaments.

The Results

After 5 months of focused social media efforts, the results were outstanding:

• Instagram Followers: 2000% increase in followers

• Instagram Reach: 1,282% increase in reach

• Instagram Views: 2,179% increase in views

• Instagram Engagement: 570% increase in engagement

These results reflect the effectiveness of our strategy in driving growth and generating excitement around R3 Sport’s tournaments and overall brand.

“They have transformed our social media presence, output and effectiveness”

“Sara and the team at Little Media Agency are absolutely brilliant. They have transformed our social media presence, output and effectiveness and supported us to produce content that is engaging and meets our goals. We have experienced significant growth across the channels they manage and have clear, regular reporting to support us in our decision making.

Excellent to work with and always putting our needs first – highly recommended!”

– Sam Kemp, R3 Sport